Adverity vs. Converisonomics

Are you looking for a solution to streamline your data pipeline and reporting processes? Or are you looking for an Adverity alternative? In this comparison guide, we will explore the key features, functionalities, and differences between Adverity and Conversionomics to help you make an informed decision for your organization.

Conversionomics Overview

Conversionomics is an ETL tool that allows you to aggregate, automate, and accelerate your data preparation cycle. By connecting all of your marketing data in a single hub, you can easily combine thousands of sources, dimensions, and metrics, label and transform data, and have it all done by the morning. It’s great for businesses that need to make better decisions with their data as you can save time and money via automation, improve data accuracy by using a single source of truth, and make better decisions by having access to timely and accurate data. 

Adverity Overview

Adverity is also a data management and marketing analytics platform designed to help businesses collect, process, and visualize their marketing and advertising data from various sources.  

Data Source Connectors

Conversionomics and Adverity are both ETL tools that allow you to connect and collect data from your favorite marketing sources. Conversionomics offers many data integrations, including but not limited to:

• Google Analytics

• Google Ads

• Facebook Ads

• Twitter Ads

• LinkedIn Ads

• Adobe Analytics

• YouTube

• Salesforce

• Shopify

• OneDrive

• MailChimp

• Dropbox

Both Conversionomics and Adverity add new data source possibilities based on user requests. 

Data Source Destinations

Both Adverity and Conversionomics also allow you to export your data into your favorite destinations. Examples of Conversionomics destinations include:

• Google Sheets

• Big Query

• Snowflake

• Amazon Redshift

• Amazon S3

• Azure Storage

• Google Cloud Storage

• Facebook Audiences

• Google Ads Customer Match

• One Drive 

• Email

Both offer media platform destinations for audience exporting as well, such as:

• Google Ads Audiences

• Facebook Audiences

• Facebook Offline Events

• Snapchat Audiences

With Conversionomics, you can automatically export your data to multiple destinations at once.  

Data Transformation

Both platforms provide tools for cleaning, transforming, and enriching data. Both offer predefined features as well as advanced options using custom script options to customize your transformations for technically advanced teams.

Pricing

Conversionomics offers bundled packages that include unlimited connectors and destinations. Tiers increase as overall data usage increases, starting at $250 per month. 

Adverity’s lowest package on the other hand starts at $500 per month and limits the number of max active sources and destinations you can use. 

Both offer unlimited users and support.

Conversionomics offers a 30 day free trial, while Adverity offers a 15 day free trial.

Supermetrics vs Conversionomics: Summary

To summarize, both Adverity and Conversionomics are good considerations for your team’s data pipelines. Both offer popular data integrations and destinations to transform and move your data. They also offer templated features as well as custom script options for transformations. If you’re looking for a lower price point, you might consider Conversionomics’ 30 day free trial and lower starting package option.

We hope this comparison helped you to learn more about the similarities and differences between Adverity and Conversionomics to decide which one is better for you.